Wade Clark, Author
Books
“Meaning has a place in business.”
“Awesome read around strategy, purpose and vision.”
“Timely and Insightful.”
— Amazon reviews
Discover what success is for your business - and how to achieve it!
Whether you are an entrepreneurs, a small business owner, or a leader in a global organizations, defining “success” is often vague, challenging, or too closely tied to money, efficiency, and growth. What if true success is something much more?
Meaningful Success in Business will help you to break free from the endless chase to redefine success on your own terms. Whether you’re just starting out or an experienced leader, this book provides a clear, actionable framework to help you build a business rooted in purpose, values, and long-term impact.
In this powerful guide, you will learn:
The common myths about success and how to break free from them
Why traditional metrics fall short of lasting impact and fulfillment
How to define success that aligns with your values, culture, and purpose
How to chart a path to achieve success for your business or team
A step-by-step action plan to achieve the purposeful impact you desire
Wade Clark revitalizes the often ignored, misunderstood, or misapplied foundations of success: Values, Culture, Mission, Vision, and Strategy. He will show you how to chart a path to achieve success that is actually impactful and fulfilling. You’ll learn how to clarify your mission, set a purposeful vision, and develop a strategic plan that will truly help you move forward. You’ll learn how to realign your business to what matters most and finally experience the clarity and momentum you’ve been looking for.
If you’re ready to stop chasing “the next big thing” and start building success that is meaningful, this book is for you.
“…it’s one of the best books on selling professional services we’ve seen.” — Accounting Today
“The seller is placed into the buyer’s head and the new perspective is eye-opening ” — Amazon review
Guide your clients and prospects through a purchase decision.
Selling in a complex and competitive industry can be intimidating, particularly when you feel you’re not "cut out" for sales. You may dislike the thought of selling itself. If so, you’re not alone. Most technical professionals (consultants, attorneys, CPAs, coaches, IT professionals) are most comfortable and passionate about solving problems, delivering solutions, and providing excellent service to their clients. Yet, they must also contribute to the growth of their business to prosper and advance. Does this describe you?
Relationships are critically important, yet, relationships alone cannot carry the day, particularly when working with new prospects where we haven't had an opportunity to build relationships and trust over time. When the stakes are high and we’re in a competitive market - the way we assist our clients and prospects through their exploration and decision process plays a huge role in the outcome of the pursuit. Your guidance and strategic assistance can help your client or prospect to make a better and more well-informed decision, and you can build trust and credibility with them through this process. You likely already have the skills you require - you simply need a framework to put them into practice.
Simplifying Complex Sales will help you to assist your clients and prospects through their exploration and evaluation to make well-informed decisions. It will walk you through a simple process to identify the decision stage your buyer is in, and the obstacles they are facing. It will show you how to help them advance their decision by exploring and finding practical ways to address their real obstacles. It provides an easy but effective process to determine next steps.
Selling does not need to be complex - let Simplifying Complex Sales provide some new approaches to help your clients.